Video guidelines

These guidelines should be followed when producing NICE video content.

All requests to produce video content should be directed to the brand and marketing team. If approved, video production guidance or a recommended supplier will be provided.

Text overlays

You should position text either vertically centre or aligned against the lower margin. The text should either be positioned to the left or the right of the subject. You should never place text over the subject’s face. White text should be placed on top of a teal or blue angular background.

Examples of the correct positioning of text overlays

 

End plates and call to action

For end plates, position the NICE landscape logo in the centre of the screen. You should use a black logo on light backgrounds and a white logo on dark backgrounds.

Position the call to action at the bottom of the screen aligned with 120px margin.

Examples of NICE video end plates